Sectors

Beauty

We help beauty brands embed sustainability and redefine industry standards through impactful change.

Beauty products

Reflecting consumer values through sustainable beauty practices.

Today’s consumers are increasingly conscious of the impact their purchases have on the planet and society. They seek brands that align with their values and actively contribute to a more sustainable future. For beauty brands, this means going beyond simply offering natural or organic products. It requires a holistic approach that considers the entire value chain, from sourcing ingredients and manufacturing processes to packaging and end-of-life disposal.

Seismic helps beauty brands navigate this complex landscape by prioritising sustainability in sourcing, formulation and packaging. Our expertise guides you in creating long-term commercial, social, and environmental value, while navigating the complex shift into sustainable beauty.

Approach

Beauty Industry

Approach

Finding the Right Formula for a Sustainable Future

Seismic understands the delicate balance between product performance, consumer expectations, and environmental responsibility. We’ll help you overcome the beauty industry’s sustainability challenges, to create your most compelling brand story yet.

Beyond surface-level changes, we help you reformulate your entire approach to beauty. From ingredient sourcing to packaging choice, our experts will help you meet the evolving expectations of conscious consumers and employees.

Contact

Partner with Seismic and make the shift

We know this is a complex subject, we want to make it simple to execute. Get in touch to speak with an expert.

Clients

Avon

“We’ve been really fortunate to work with Seismic as part of our B Corp and Net Zero journey. Sustainability isn’t a project with a start and end point, rather it’s a way we have to do business.”

Natalie Deacon, Director Corporate Affairs and Sustainability, Avon International

The White Company

“Seismic are absolutely brilliant; they’re there in the background holding our hands [through the B Corp assessment]. They have been tremendous in bringing together my team, who have been passionately working on all aspects of the assessment… It’s been hugely motivating to have Seismic supporting us, hugely motivating.”

Barbara Horspool, Clothing Director, The White Company

Monica Vinader

“Seismic has offered Monica Vinader invaluable expertise and guidance as we further our sustainability journey. Initially, they supported us to build out a tangible net zero action plan to further our mission and have since provided guidance on our impact report and KPI validation. Having a positive impact is at the heart of Seismic’s purpose and they have helped us to maintain momentum and lay solid foundations to further our own impact in our industry and beyond.”

Olivia Canham, Sustainability Manager, Monica Vinader

FAQs
Beauty
FAQs

How can you help us reduce our environmental impact and achieve our science-based sustainability targets?

Our experts will conduct a thorough analysis of your beauty product lifecycle, from ingredient sourcing to packaging, to identify key areas for sustainable improvement. We’ll help you develop targeted strategies to reduce your impact and implement circular economy principles specific to beauty product development.

How can we improve employee engagement and grow a culture of sustainability within our organisation?

We help your team understand the importance of sustainable practices. Bringing your team on the journey, we tangibly link sustainability to brand reputation, helping you create a culture where every team member is given the tools, and motivation, to become a sustainability champion.

How can we improve sustainability and ethical practices within our beauty supply chains?

We work closely with our clients to develop strategies for engaging suppliers, ensuring ethical and environmentally responsible practices at every step of the supply chain.

How can we ensure sustainability is embedded into our core business strategy?

An effective sustainability strategy integrates with your core business strategy, with the two initiatives working together towards a joint vision. We’ll work alongside your team to embed sustainability as a core strategic pillar, taking it from a ‘one day’ tick box, to a central driver of product innovation.

Insights

The latest insight from our experts